IT Experts Podcast with Ian Luckett

The marketing space for MSPs is full of confusion. Vendors are pushing content that’s really just product sales in disguise. Agencies are selling packages that might not suit your niche. And most MSPs we speak to are stuck trying to work out what to say, when to say it and who to say it to. The problem isn’t a lack...

This one’s inspired by a comment we heard recently at one of our events: “Don’t let the diamonds in your business go.” It struck a chord. And it got us talking about what it really takes to stop losing your best people and start building a leadership team who can genuinely help you grow – not just fix tickets...

Over the years, through coaching hundreds of MSPs, one recurring pattern shows up time and again: business owners who’ve built something great but are now the single point of failure. You're the one the team turns to for answers. You're the one the clients call on a Saturday morning. You're the one holding...

We had an honest and practical discussion about the current broken state of recruitment and how the smart use of AI is giving MSPs a genuine edge in finding the right people — not just the most available ones. 

We kicked off with a bit of fun, noting how just using the term 'AI' in the title gets everyone’s...